Celebrating 27 Years in Business

2012-03-06_12-16-00_335Memories in Pratt located at 110 S. Main has been in business since 1986. The idea of a seasonal giftstore began with mother-Sue Epp/daughter Cathy Hergenreder when they established themselves as a Country & Victorian Giftstore, handmaking all their merchandise. Creating special orders by accommodating their customers with specific color coordinated florals and hand painted pieces proved to fill a nitch.

Memories also sold pieces on consignment from local crafters. As the business progressed, more retail space was needed, walls were knocked down, and Memories began to add a greater mix of merchandise from National Gift Markets. Memories now has three full time employees and three part time employees. Annual Special Events such as Girl’s Night Out, Sidewalk Sale & Holiday Open House have all become a must!

Marketing has taken drastic turns since 1986. Our website, www.memoriesinpratt.com, our Facebook page, emails, TV, radio & newsprint all play a part in reaching their customers. Throughout the years, colors have changed, fads have come and gone, but some things remain the same. Customers still come first and planning, buying, creating, displaying, laughing, caring and smiling are still extremely important at Memories.Who knows what the future will bring, maybe knocking down another wall! Thanks for the last 26 years, and here’s to the next!!

Tune in to the Carl Raida Morning Show on Thursdays at 9 a.m. during the month of May to hear from Cathy Hergenreder for the Memories business spotlight.